The Brief
To provide Trend Micro with an innovative, must attend stand at InfoSecurity; Europe’s largest two day Information Security gathering that attracts over 13,000 visitors from every segment across the industry. This stand would allow Trend Micro to showcase their latest offer to the industry, expand their business network, generate new business leads and increase brand awareness.

CI provided total project management support including:

  • Stand design and manufacture including an on-stand barista coffee station
  • Guest speaker booking
  • Event support materials
  • Onsite support team
  • Prize draw Lamborghini driving experience
  • Show sponsorship
  • Digital lead capture
  • Event logistics of staff and suppliers

“Just wanted to say what an excellent job you did in organising Trend Micro for this event. The stand had a real stand out feel about it. Everyone felt the buzz and I look forward to working the leads we generated over two days. The Lamborghini was a master stroke and went down really well with the customers and Trenders. Prime brand awareness and a real memory.” UK/Ireland Channel CSM, Trend Micro