McAfee have a 'Top Time' in Havana

the key facts

Brief/Objectives
To drive sales of total protection solutions through an exciting and unique destination.

Audience
2,000 EMEA Channel partners

Services
Event camapign and brand, Multiple flight locations, VISAS, exclusive dining, action-packed activities, VIP nightlife

Measurement

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the full story

When McAfee needed to incentivise their EMEA based Partners, Corporate Innovations used a powerful and unique destination to drive excitement of the incentive.

With such an intriguing destination on offer McAfee partners were awarded one virtual raffle ticket for every one node sold. Virtual raffle tickets ran in hundreds of thousands as partners clambered to win a trip of a life time to Havana!

The trip included traditional cultural Cuban experiences such as cigar rolling, rum tasting and saucy salsa classes, mixed with some fun fresh air activities, such as jeep rallying, river boat racing, horse riding and jet skiing.

We provided a selection of unusual, traditional and once in a lifetime experiences.

The mix of activities we provided enabled the delegates to relax, unwind, and share this unique destination and diverse culture with friends and families!

To enquire or to find out how Corporate Innovations can make your next event one to remember, please contact our sales team on +44 (0) 1295 814000. Alternatively email us using the link provided. - Enquire